The Motorola Sparrow RFID, conceived for the problem of retail point-of-purchase pileup, combines a scanner, point-of-sale system, communication device, and credit card reader into one mobile hand-held object.
This device, which consumers would carry around with them while they shop, allows customers to get information about products of interest, receive instant promotions based on their shopping behavior, and make purchases anywhere in the store, in real time. Alleviating the need for checkout lines, paper coupons and customer service reps, this is an achievement already realized by devices currently in use but controlled by retailers. Shoppers’ access to detailed information is quite the enhancement. Motorola Sparrow RFID (Radio Frequency Identification) scanning device.
