Archive for February, 2010

POV_GetItWrong

Getting It Wrong The First Time

Posted on February 26th, 2010 · Posted in Our Thinking

Some people sit and stare at a blank screen until their eyes hurt. They just can’t put down the first word or draw the first line. Why? They’re afraid of getting it wrong. Well, guess what? We all get it wrong. Designers don’t just design. They try something, then they..
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LookFat2

Does My Website Make Me Look Fat?

Posted on February 22nd, 2010 · Posted in Branding

Back when you went *live*, your website was sooooo hot. It was lean, had the right balance of text and graphics, just a few clicks to everything anyone needed to know. Made you feel great, didn’t it? What’s happened since then? Most likely, you’ve tooled and tweaked and added some..
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image

The Long Odyssey of the Cell Phone

Posted on February 18th, 2010 · Posted in Innovation, News & Buzz

Did you see this on Time.com a while back? Interesting. What’s next? See More…

DifferenceArtDesign

The Difference Between Art and Design

Posted on February 17th, 2010 · Posted in Our Thinking

I read the other day a comparison of art and design. There are definitive shared characteristics, from their creative nature to relying upon the visual senses for interpretation. Both entertain. Both connect with their audience. But the author, John O’Nolan, worked very hard to point out their differences. Art inspires..
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AlRiesQuote

Brand Ambition

Posted on February 17th, 2010 · Posted in Sound Advice

You can never achieve more than you aspire to. -Al Ries

LegoIsland

LEGO Island

Posted on February 13th, 2010 · Posted in Innovation

Step back, Jacobsen, Utzon, Kjaerholm, Wegner, and all you other great Danes. When it comes to Danish design domination, the unrivaled champ is undoubtedly the almighty plastic brick—Lego. See more…

GreatBrand_Final

What makes a great brand

Posted on February 4th, 2010 · Posted in Our Thinking

A brand is the gut feeling you have when you think about a product or service. It’s not the product itself. Thus, a great product or service must come before a great brand. A magnificent identity and an elegant website won’t save the day when someone buys from you and..
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Top10

Top Clickworthy

Posted on February 4th, 2010 · Posted in Clickworthy

10 Emotional Triggers that Reach Consumers Now What is Apple Up to? Cognitive Surplus (16 min. video) LEGO Island NPR Builds New App and Site for Apple iPad Steve Jobs Talks About His Liver Transplant TOP TEN Twitter Trends Last Week Unleashing the SUPER Ideavirus Wordoid – create a unique..
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