Blue Cross and Blue Shield of Nebraska History Wall

In partnership with Renze Display of Omaha, DAAKE conceptualized, developed and designed a history wall within the new headquarters of Blue Cross and Blue Shield of Nebraska. The new wall stretches 15 and a half feet wide by 9 feet tall. Featuring dimensional milestones through the ages and a multi-media flat panel, the wall becomes a informational focal point for visitors. Utilizing historical marketing campaigns, health iconography and innovative materials, the wall compliments the architecture of the building and shares the Blue Cross and Blue Shield story in an inviting and compelling manner.

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