R.M. Marrs Magnet Center
The objective of this project was to develop a brand for this 5th through 8th grade magnet school, which focuses it core strategy around economics, mathematics and information technology. The strategy was centered around the wings this institution gave its young learners. Building on the symbol of a falcon as its mascot, we created a dynamic, energetic, thoughtful vocabulary that has found its way throughout the campus across many platforms.
