The Nebraska Medical Center

Fred & Pamela Buffett Cancer Center Campaign

The Fred & Pamela Buffett Cancer Center will be a source of treatment, education and research when completed in 2016. The DAAKE creative team has captured the many elements of the new cancer center with an identity and logo that is timeless, distinctive and ingenious in its simplicity. The logo’s shape symbolizes the cancer center, its areas of focus and the Buffett name, while the array of colors represents the center’s two medical partners, the cancers in men and women, and life and health. The unique brand developed by DAAKE is generating an enthusiastic response throughout the community.