A Marketing Idea to Bowl Consumers Over
Jesse Spungin, the general manager at Orville Redenbacher, calls it the “biggest thing to happen to popcorn in 25 years.” Is it a new flavor? A bigger kernel? Real “real” butter flavor? Nope. It’s a microwave popcorn bag that turns … Continue reading 
Battle of the Cheetos
Take a side in the war between Crunchy and Puffs in Cheetos ad-campaign. See more…
Is Bing out-innovating Google?
Google is one of the smartest, most innovative companies in the world, but in its core business — online search — it’s being routinely shown up by Microsoft’s third-place search engine, Bing. See more…
Augmented Reality
See a digital hologram of Smart Grid technology come to life in your hand. GE Smart Grid Augmented Reality.
Alice in Wonderland for the iPad
Tilt your iPad to make Alice grow big as a house, or shrink to just six inches tall. This is Alice in Wonderland digitally remastered for the iPad. Play with the White Rabbit’s pocket watch – it realistically swings and … Continue reading
Heineken Italy Case Study
Heineken staged a fake classical music concert at the same time as a crucial Real Madrid vs. AC Milan game on October 21, there was no chance that any real soccer fan would be there…except if their girlfriends, professors and … Continue reading
The Long Odyssey of the Cell Phone
Did you see this on Time.com a while back? Interesting. What’s next? See More…
LEGO Island
Step back, Jacobsen, Utzon, Kjaerholm, Wegner, and all you other great Danes. When it comes to Danish design domination, the unrivaled champ is undoubtedly the almighty plastic brick—Lego. See more…
Hungry Beast: De-Branding
Marc Fennell looks at companies de-branding their products as a marketing technique.
Embrace Life
One of the greatest PSA spots of all time! Embrace Life is an award-winning seatbelt advocacy commercial, created by Writer/Director Daniel Cox and Producer Sarah Alexander. Since launch in January 2010, the advert quickly became a worldwide viral smash, gathering … Continue reading
3D Projection on Buildings
This is a must watch video. It is 3D animation/video that is projected on buildings by NuFormer Digital Media. NuFormer – Kazan, Russia. August 2010 from NuFormer Projection on Vimeo.
Bold Tech Trends for 2010
If you like bold predictions, here’s one, courtesy of the president and CEO of the Consumer Electronics Association. See More…
James Geary, Metaphorically Speaking
Aphorism enthusiast and author James Geary waxes on a fascinating fixture of human language: the metaphor. Friend of scribes from Aristotle to Elvis, metaphor can subtly influence the decisions we make, Geary says.
Convergence is Everywhere
Convergence is everywhere. It’s easier than ever to reach a large audience, but harder than ever to REALLY CONNECT with it. Are you ready for the FUTURE?
No One Cares About You
No one cares about you — on the internet, that is — according to Seth Godin. Experience his dynamic perspective on what drives interest on the web.
Fly Through the Checkout
The Motorola Sparrow RFID, conceived for the problem of retail point-of-purchase pileup, combines a scanner, point-of-sale system, communication device, and credit card reader into one mobile hand-held object. This device, which consumers would carry around with them while they shop, … Continue reading
